How to Write a Bestselling Author Bio

Self education How to Write a Bestselling Author Bio

You heard it right – a bestselling author bio.  In order to sell your book, one of the major players in your book campaign is that little bit of text that tells everyone who you are, what book you have written and where to buy it.

If your author bio isn’t up to snuff and not creating major author envy and book buying frenzomania, I’d like to offer some tips on how to make that bio sparkle and gleam just like a shiny red penny.

To begin with, your author bio needn’t be too short or too long.  You have to aim your bio toward the right market.  If it’s a byline for a newspaper piece – one or two sentences max.  If it’s for an article in an ezine or guest post as in the case of virtual book tours, you can be a little wordy – two or three paragraphs max.  The age of microblogging has made some authors a little shortwinded; don’t skimp on words in this case, but be concise, to the point and make sure you do the following things:

  • Always write your author bio in third person.
  • Always include the name of your latest book title.
  • Link your book title up to your selling page.
  • Include your website link and blog link if applicable.
  • Insert your Twitter and Facebook urls as well.
  • A little background information about the author works but don’t be lengthy.

So how does this all come together to make a bestselling author bio?

I’m going to give you an example of an author I recently signed on as a client.  His bio was perfect.  I didn’t have to change a thing which was quite refreshing.  I’d like to show it to you so you can see how well this was written.

“Joshua Graham grew up in Brooklyn, NY, where he lived for the better part of 30 years. He holds a Bachelor and Master’s Degree and went on to earn his doctorate from Johns Hopkins University.   During his time in Maryland, he taught as a professor at Shepherd College (WV), Western Maryland College, and Columbia Union College (MD).

(This is a great introduction.  It gave a little background without taking away from the rest of his bio.)

Today he lives with his beautiful wife and children in San Diego.  Several of Graham’s short fiction works have been published by Pocket Books and Dawn Treader Press under different pen names.

(The second paragraph tells me he’s been published before and by which publisher.  Mentioning your family and where you live gives a little personal touch without becoming too overbearing.)

Beyond Justice is now available in Trade Paperback through as well as Barnes and Noble.  It’s available at the Kindle store for $2.99 for a limited time, and can be purchased for other ebook readers at Smashwords.  It will soon be available for the iPad as well.

(Perfect third paragraph.  He comes right out and mentions his book, what format it’s published and gives us the link to not only Amazon and Barnes & Noble (the largest online book retailers) but he also gives us links to his Kindle store as well as Smashwords where readers who love reading books with their e-readers can buy them).  Not only that, he mentions it will be available on iPad soon, a nice touch I’ve not seen in any other bio I’ve ever read.  One thing authors have to realize is that when they are appearing online in interviews and guest posts and need to send the blog host a bio, not all blog hosts will think to link your book up to a selling page, so this way you’ve done the work for them, they appreciate it and you get another way to sell your books.)

A member of the Oregon Writers Network, Graham is a graduate of the Master Classes and professional writing workshops held by Dean W. Smith and Kristine Kathryn Rusch.  Dean and Kris and the entire OWN, have been a major influence in his journey to become a published writer.  You can visit his website at, connect with him on facebook at or twitter at”

(The author finishes it off with mentioning his writing background and also mentioning two of his major influences, along with links – a different but nice touch.  It ends with his website, facebook and twitter links, an absolute must for any successful bestselling author bio.)

One thing you need to remember.  Update your bio every time you release a book.  Keeping your bio fresh with current information is the smart way to go.

When you are beginning your book campaign, don’t overlook a simple thing like your bio.  It in itself can become a terrific marketing tool to help you sell your book!

Dorothy Thompson is CEO/Founder of Pump Up Your Book, an innovative public relations firm specializing in online book promotion and virtual book tours.   Visit to take your book to the virtual level!